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Amerikkalainen urheilumedia näytti, kuinka julkkisten välisestä golfkilpailusta otetaan kaikki hyöty iri.
The Players Tribune on uusi mielenkiintoinen urheilumedia, joka antaa äänen suoraan urheilijoille.
Sivusto promotoi itseään hiljattain hauskalla tavalla baseball-pelaaja Derek Jeterin isännöimässä golfkilpailussa. Se toi eräälle väylälleen golfaria esittävän patsaan, jotta osallistujat voisivat muun muassa ottaa sen kanssa valokuvia.
Mutta kuten alla olevassa videossa näkyy, patsas oli oikeasti elävä ihminen, joka herättyään henkiin säikäytti julkkisvieraat pahanpäiväisesti.
Ray Allen is not a fan of living statues ?
#DJCI #Turn2 @JeterTurn2 pic.twitter.com/aZCn7v5bHe
— The Players’ Tribune (@PlayersTribune) 23. huhtikuuta 2018
Tapahtumasta tehtiin tietenkin nettivideo, joka on lähtenyt leviämään sosiaalisessa mediassa kulovalkean tavoin.
Pilavideolle päätyivät muun muassa amerikkalainen jalkapalloilija Ed Reed, koripalloilija Ray Allen ja instagram-golfari Paige Spiranac, joka julkaisi videon luonnollisesti myös omalla ig-seinällään
Mediayhtiö sai tempauksestaan valtavan näkyvyyden ja näytti esimerkkiä siitä, kuinka viraalivideoita pitäisi tehdä.
Käytämme evästeitä parantaaksemme sivuston toimintaa ja ymmärtääksemme, miten sivustoa käytetään.
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